Love Your Clothes
"We engaged over 30 charities, retailers and brands such as: Tesco, John Lewis, George at Asda, Nikwax, and Siemens to support the campaign"
As part of our established relationship with WRAP, we worked with them to engage with brands, businesses and charities to launch their national ‘Love Your Clothes’ campaign. The campaign helps consumers think about the way they purchase, use and dispose of clothing and textiles. In addition to extensive stakeholder engagement we developed:
- Brand guidelines;
- Design assets;
- An extensive photo library;
- Content for the consumer website;
- Themed quarterly resource packs;
- Messaging documents; and
- Editorial and social media posts.
WRAP needed to engage with stakeholders to ‘buy in’ to the campaign and work with them to help target consumers with practical advice on everyday actions they can take to help reduce their impact on the environment by reducing the amount of carbon, water and waste created through the manufacture, laundry and disposal of clothing while also helping to save money and resources.
Get it Sorted works with projects that involve numerous stakeholders. Our ability to facilitate, listen and liaise with stakeholders to address barriers and find solutions helps ensure we deliver effective communication solutions.