Single material recycling promotions

The Royal Borough of Kensington and Chelsea found that a lot of paper and glass was finding its way into the rubbish bin instead of being recycled. We developed designs for leaflets to be delivered to all households in the borough to promote each individual material and encourage householders to recycle more, The paper leaflet was designed to look like a newspaper and the glass to look like a jar - something that would be difficult to miss when it landed on the doormat!